An open house will be held all day Friday for Hammer Chevrolet in Sheridan to say thanks to a town and its 75 years of patronage.
75 years is a long time. Asking, and answering, what you think of first when you hear Ed Hammer Chevrolet, maybe you bought your Chevy Silverado there, maybe you even worked there. Or, without thinking too long, one might just say “the dealership across from the movie theater, or the guy you've heard on the radio for so many years saying...“Hi, this is Dick Hammer”...he explains what they'll be doing to celebrate.
A place like a car dealership can blend in to a part of town, what with the cars parked in lots being a common visual occurrence for a passerby, one might forget its there until they need it just like any business. But it's still there. Even through the challenges, whether that be mass dealership closures by General Motors in 2007 or ever rising and falling gas prices. Hammer says it's paralleled solutions that weather those - the nature of automotive industry.
A private business, yes, but as the debate goes a business only survives with its customers. For three quarters of a century, supporters of the rodeo, the fair, many others, all entities and events they want to be a part of.
75th anniversary giveaways will take place all month at Ed Hammer Chevrolet, located at 107 East Alger across from Centennial Theaters.
Read a more detailed history here...
